Graves Fowler Creative

MarketPoint, LLC

Laura Pasternak, president of Marketpoint, LLC, is a brand management specialist. She helps our clients move with confidence through strategic planning, marketing strategy, market research, customer acquisition, PR/communications and merger & acquisition brand integration. With over 17 years of experience, she changes the way organizations look at themselves and how they operate in today’s business environment.

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Blue Atlas Interactive

Blue Atlas Interactive is Graves Fowler’s web technical development partner. Using their expertise in site analysis, back-end development, deployment and training, our launches are smoothly integrated and managed. Blue Atlas also offers cost-effective content management, e-learning and security solutions.

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Jeff Wright

Jeff Wright is an web expert who can translate functionality, technology and development into language that anyone can understand. He finds options and solutions that are the right match for our clients’ needs, then he builds out the design using his rare combination technical savvy and artistic talent. Jeff began his interactive work at America Online in 1994 where he established, built and managed AOL’s internal art department at the time when the Internet was becoming a phenomenon. Jeff graduated from the Ringling School of Art and Design in Sarasota, Florida.

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Heidi Leech

Heidi Leech has played a key role in Graves Fowler’s web services since 2000. First a full-time staff member, now an independent partner, Heidi builds effective, attractive sites with unequaled project management skill. In 2006, she won her own Webby Award for work on the Youthink! site for the World Bank. She holds bachelors and masters degrees in fine art/graphic design from Colorado State University.

Kristin Braaten McPeak

Kristin Braaten McPeak has worked with Graves Fowler over ten years, first as a full-time staff member and now as an independent contractor. In 2007, her illustration work for Graves Fowler and Estrella Restaurant won Art Directors Club of Metropolitan Washington awards. She graduated from Texas Christian University with a BFA in Communication Graphics.

RarePoint, LLC

Dana Kraft, president of RarePoint, LLC, is our partner for web site usability reviews and online marketing strategies. Rarepoint’s services include focus group studies, surveys, usability tests, expert reviews and market audits. Dana has been heavily involved in web usability research since 1996 and has conducted studies with thousands of online consumers across the United States. She uses a well-rounded approach that combines traditional marketing knowledge with a thorough understanding of the site development process.

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Dianne Cook Burbank

Dianne Cook Burbank has a scrutinizing eye for quality and detail. She received her BFA in design from Shepherd College and has won many design awards for her work. Dianne was a full-time member of the Graves Fowler team for over ten years and continues now as an independent contractor.

Kathy Foltin

Kathy Foltin has a background that includes design, project management and vendor coordination. She earned recognition for her annual report work from the Wilmer Shields Rich Awards for Excellence in Communications and the Savannah Advertising Federation. Kathy received a BA in English from Towson University, and an MA in Publications Design from the University of Baltimore.

Eric Stewart

Eric Stewart has more than 15 years of copywriting experience in education, science, finance, information technology and a variety of professional services. His assignments span print and Web for organizations as diverse as the Law Library of Congress and National Family Caregivers Association. Eric earned a BA in English at George Mason University and is on the board of the Art Directors Club of Metropolitan Washington.