Graves Fowler just got a package of “Way to Go” certificates. One of our fundraising campaigns, a logo and a marketing package all received American Graphic Design Awards. The competition honors outstanding design in all forms of media. It’s sponsored by Graphic Design USA, a New York-based news magazine for our industry and has been an annual tradition for over 40 years. Here are the winners.
The Combined Federal Campaign of the National Capital Area needed a new identity, marketing strategy and materials. GF worked with them for two campaigns to launch the identity and establish recognition. The result? A record-breaking total of over $132 million in pledges.
National Coalition to End Childhood Lead Poisoning asked GF to create the identity for a national initiative that would educate people about the link between unhealthy housing and children’s health. The U.S. Department of Housing and Urban Development, Centers for Disease Control and other major Federal agencies have partnered with the Coalition to provide an integrated approach to this important issue.
Nativity Miguel Network of Schools asked GF to develop new marketing materials that would help them open doors to education for underserved students across the country and make clear this organization’s leading role in the field.
Cindy Fowler is the editor of Smart Thinking / Great Design. Her insights and practical approaches come from over 35 years in marketing design, many miles on a bicycle and life as a fearless babyboomer in the world of social media. 